You are here: cherry > Press releases for May 2014 > NS&I SUPPORTS DRIVE FOR CONSUMER CONFIDENCE IN ADVICE
Back

NS&I SUPPORTS DRIVE FOR CONSUMER CONFIDENCE IN ADVICE

22 May 2014

The Personal Finance Society’s consumer confidence campaign has received a further significant endorsement, this time from National Savings & Investments (NS&I).

 

With more than 25 million customers and in excess of £100 billion securely invested, NS&I have added their weight to the drive to increase the level of public trust in financial advice.

 

Explaining the thinking behind the new partnership, NS&I retail director, Julian Hynd said: “Trust is at the heart of how we operate at NS&I: from the 100 per cent security we offer on all deposits, to our belief that integrity and straightforwardness should be integral to how we treat our customers. The implementation of the Retail Distribution Review has given the financial services sector a real opportunity to change consumer perceptions and build trust.

 

“We’re proud to be working in partnership with the Personal Finance Society to deliver an enhanced CPD programme for 2014. We will be making presentations to their members as part of their nationwide regional conference schedule and look forward to developing even closer links with the adviser community.”

 

Personal Finance Society chief executive, Keith Richards, welcomed the NS&I announcement, which comes in the wake of the organisation choosing a PFS-qualified chartered financial adviser - Shropshire-based Matrix Capital - to provide financial advisory services to winners of the monthly Premium Bonds £1 million jackpot prize.

 

“Having the backing of such a trusted consumer brand provides further endorsement of the campaign’s objectives, as we continue to raise awareness and improve consumer confidence and trust in the benefits and value of professional financial advice,” he commented.

 

 

Ends