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Equity Release Supermarket Launch Online Referral Business for Introducers

07 April 2015

For further details visit our site www.equityrelease.partners 

Equity Release Supermarket, one of the UK’s leading consumer facing advisory firms, has launched a new innovative online, business-to-business equity release referral service – https://www.equityrelease.partners

Equity Release Partners was born after Founder, Mark Gregory, identified an opportunity to establish a new IT based route to market offering a fresh approach for intermediary firms wishing to benefit by introducing their clients to an equity release specialist.

Mark has been dedicated to the equity release sector for over 18 years and Founded Equity Release Supermarket in 2008 which now has a national coverage of experienced advisers specifically drawn from some of the UK’s most established Life and Pensions businesses. This enables the business to respond to customers nationally, while their independence allows them to innovate in best practices and service businesses and the customers’ on a personal level on and off-line.

The vision for the business is to allow introducers a simple user-friendly online web platform and provide their customers with an equity release service without the cost of compliance and regulation, Mark said “We have established Equity Release Partners as I felt businesses deserved a more responsive partner to handle their existing equity release enquiries or build their own equity release proposition. We have devised our online reporting mechanism to ensure the very best communication between our advisers, introducers and their clients ensuring everyone is always up to date. Due to our size and independence we also have the ability to be highly flexible ensuring we can mirror the varying requirements of our customers.”

Equity Release Partners is committed to providing transparency and flexibility to the whole process, including full online case tracking, giving partners confidence that they will retain client ownership and keeping them fully up to date -24/7.

 
Gary Webster Head of Partnerships said “Becoming an Equity Release Partner not only provides businesses with a highly profitable new revenue stream of on average £1,200 per completion, but we will actively work with firms to maximise the customer experience for their business. We are replicating a number of online tools and offline services that we have used very successfully in the consumer space to share with the broker community and their clients. For too long there has been a corridor of uncertainty between conventional mortgages and equity release. Whilst we know full well that Lifetime Mortgages are not a shoo-in to the potential problems for older borrowers, it is increasingly becoming one of the options considered, which is why we work very closely with our existing partners to help them explore all client opportunities for the best consumer outcomes. A big focus for us is not just the transaction itself but what the transaction can achieve for the customer.”

The business has also established an impressive reputation in the market place and forged good relationships with providers meaning they are able to access exclusive products and offers including interest rates.

Jon Tweed, Sales Director at Hodge Lifetime commented “More and more customers are looking to borrow into retirement for a variety of reasons. It is great to see a process whereby advisers can refer their customers with confidence to a specialist such as Equity Release Supermarket who is able to consider all the Lifetime Mortgage and Retirement Mortgage options available.”

Mark and Gary also reference that credit also needs to go to lenders who have provided some welcome product development and innovation over the last two years to provide a wider range of product features and consumer benefits. Their aim now is to open up the knowledge and give confidence to introducers to refer clients.